Dreamcatcher Cookies First Month Summary

So far, the goal for the semester has been to get my business’ name out there. I have been fairly successful, because a lot of people I don’t know have approached me and complimented my cookies or asked ” Are you the cookie man?”. However, more than anything I’m struggling operationally. I have not been able to be consistent with my hours of operations, I have failed to find a stable delivery person, and I have yet to find a commercial kitchen that will be worth the expense. I have just received the failure fund money, so there are a few goals I need to accomplish in the summer. 1) I will need to buy a Costco membership in order to experiment with variable expenses and flavors. 2) I will search for potential commercial kitchens in the area or find the means to make my own with the money I’m making from my internship. 3) I will work on licensing and getting incorporated towards the end of the summer, because I will not be selling until next semester. 4) I will run a statistical analysis on each cookie in order to determine the best steps in terms of marketing the cookie.

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